Employment Hero

Project scope




UX and user testing


Responsive design



A creatively led, performance driven, lead generation website and content hub built for scale and business growth.

Employment Hero is a complete end-to-end employee lifecycle management tool, providing a better way to manage HR, payroll and employee benefits.

Research, strategy, design and technology expertise combined to deliver a website that demonstrates Employment Hero’s solutions for everyday SME’s. Demos, visualisations and social proof are all critical in demonstrating value, fast.

With a refreshed brand, the delivery of a lead-generation website with resource hub positions Employment Hero as a thought-leader now, and ready for business growth in the future.

Intelligent, performance driven information architecture is led by customer research and persona insights. Whether people are product-driven or problem-solution decision makers, all paths are critically designed to deliver conversions, generate leads and drive business growth.

Thought-leadership and lead-generation wrapped up in a delightful experience. Lighting-fast, searchable and filterable resources deliver a broad selection of SME content, optimised byperformance insights. Resource pages double as a strategic lead-generation tactic as part of a larger content marketing strategy.

Team reviewing work on computer

Employment Hero connects and empowers over 80,000 businesses across the world with a suite of powerful employment features. We’re connecting Employment Hero with the next 80,000 (and beyond).

Screenshot of Employment Hero website on mobile phone
Text describing Employment Hero software

Next project: The Forme